#WCW: Jade Woodward
One of the many perks of being a blogger is being a psycho stalker and finding people who love lingerie as much as I do. And better yet, finding students who've also decided to dedicate their lives and career to the industry. I've been lucky enough to connect with Jade a little bit through Instagram after seeing a few clips into her senior project. You can see why I am obsessed, right? I mean that bodysuit with spikes? SO BADASS. Thankfully she wasn't too creeped out by my stalking and answered a few questions. So here you go, get to know a little bit of Jade Woodward.
Why lingerie? Was there a specific event or brand that inspired you to pursue a career in this industry?
I was studying fashion design at college and got invited to look around the contour fashion
degree show at De Montfort University and since walking into that show seeing the range of
lingerie and swimwear on show it made me realise this is what I want to design and have a
career in the future.
Tell me ALL about your collection, what inspired you?
So, my collection was inspired by the structures of motorbikes, looking into the different
shapes and features that form a motorbike. This lead me down an industrialised aesthetic
route and I stated looking into industrial structures and buildings like scaffolding and pylons
to create my harsh lines and panels seen within my collection. For this collection I chose leather and combined it with a combination of lace and mesh, I really liked the contrast between the harsh leather mixed with the delicate lace and I feel that it really worked together even though it was difficult to produce. It was an all-black collection with a silver highlight colour that was brought in through the use of silver hardware such as screws, studs and componentry. The use of using leather has lead me to win the ‘Worshipful Company of Leathersellers Designer of the Year 2018 Award’.
Be brutally honest, how stressful was school? Any tips for students entering their first year?
My time at university was very stressful as it consisted of long hours in the studios whilst
trying to complete 2/3 different projects that all have a deadline within the same week. Even
though it was really stressful and very time consuming I wouldn’t have changed it for the
world as the amount of effort you put in really shows and it is such an amazing feeling
seeing the end product especially after the 3 years of hard work.
Advice I would give to first year students is to be prepared for a hard and time-consuming
journey that contour fashion will take you on so be willing to put time and effort into the
degree and the reward you’ll gain from it will be amazing.
Where do you see yourself over the years? Do you have any future goals in place?
I am currently about to start my new journey into the swimwear industry as an assistant
designer which I am really excited for as I got to design swimwear in second year and really
enjoyed it, so it will be new and exciting for me to get back into designing swimwear. In the
future I would like to have my own lingerie and swimwear brand as it has always been a
dream of mine, but I will have to see where the next couple of years take me.
What changes would you like to see in the industry?
I would like to see a more diverse range of models in the industry especially when
showcasing lingerie and swimwear, it has improved massively over the past couple of years,
but I still think we have a long way to go. I would also like to see companies designing and
catering for fuller busted women as this is something I struggle with as I have such a small
back, so it would be nice to see some nicer lingerie in this area whilst they still provide the
support a bra should give you.
What brand do you believe is doing something “right?”
One lingerie brand that I think is doing something right is Aerie, this is down to them to
having a range of women showcasing their brand allowing everyone to feel good and
confident in their lingerie, I really think this is a step in the right direction and that other
brands should follow in their footsteps.
If you could give ONE piece of advice to a girl who is buying lingerie for the very first time, what would it be?
The one bit of advice I would give to a girl buying lingerie for the first-time is don’t be scared
to try things on and make sure you try on clothing over the lingerie you are trying on as it
will show you exactly what it will look like. There are many different styles of bras and not all
of them will flatter your certain body shape so it’s about finding what shape is best for you.
Instagram: @jadewoodward97 / @jadelouiseintimates